About
Elegant slow fashion
innoselect ’s selection philosophy
We curate a range of pieces made by artistic artisans from around the world and embrace a slow and delicate process, thoughtfully selecting for our customers sustainably stylish pieces that will stand the test of time.
It all started with...
Côte d'Azur inspiration
This beautiful dream originated from the woman I met by chance on the cobblestone street of Aze on the French Riviera - a linen shirt + blue jeans, with the sun shining on her hair tied up casually. The simplest clothing, paired with distinctive accessories. The effortless elegance and calmness set off the breathtaking scenery, it all feels unreal like a movie. I didn’t have time to press the shutter, so it was deeply ingrained in my mind!
The casual elegance of French women is always unforgettable. It is not only the beauty piled up with high-priced luxury goods, but also a natural confidence and unique dressing taste.
A classic and unbeatable item
Passion for uniqueness and originality
How do French women stand out in the simplest of classic outfits? In addition to the elegance and confidence exuding from within, they also have a love for original handmade items, which is beyond the reach of industrially produced items. Craftsmen use natural materials to create unique handmade items. Through careful and simple combinations, they set off and extend the beautiful time of fashion items. Let every woman not only exude aesthetic touch and warmth, but also reflect the unique style and taste of every urban woman.
So we founded innoselect
We hope to carefully select artists and craftsmen from all over the world to make them for friends who share the same style and aesthetic concept as us.
Fashionable pieces that stand the test of time.
The faster the world goes, the slower the heart becomes! We carefully select and savor the unique slow fashion,
Let's go back in time to the material-consciousness of the 1960s, and discover a timeless fashion item that will last forever...
